The 7th (Shanghai) International Homestay Culture Industry Expo and International Rural Tourism Equipment Exhibition

The Homestay Expo is one of the most innovative and original exhibitions in China. It aims to respond to the national initiative of promoting “rural revitalization,” driving “consumption upgrading,” and meeting the “people’s aspiration for a better life.” It was first created by Jingwo Exhibition in 2016.

This expo is organized by the Cross-Strait Homestay Culture Promotion Center, Jingwo (Shanghai) Exhibition Co., Ltd., and Wanhe (Guangzhou) Enterprise Development Co., Ltd., and it will take place from November 27th to 29th, 2023, at the Shanghai World Expo Exhibition & Convention Center. During the exhibition, authoritative media releases will be conducted through various forms such as domestic and international professional media, new media, and the internet.

During the event, buyers and sellers will gather, and industry experts will come together, making it a significant event for achieving business collaboration and understanding industry development trends.

Core Values of the Exhibition: “New Tracks, New Markets, New Consumption”.

Leading a new way of life and creating a one-stop purchasing platform.

The aim of the expo is to build a platform for information exchange and integration in the homestay hotels and cultural tourism industry. It provides a one-stop solution for traditional hotels, rural bed and breakfasts, and other projects in terms of upgrading and renovation, resource cooperation, product procurement, and commercial value transformation. Since its establishment in 2016, the Shanghai International Homestay and Rural Tourism Equipment Expo has successfully held seven sessions.

This edition of the expo will have a total display area of 30,000 square meters, with an estimated participation of 300+ exhibitors and over 50,000 visitors.

This homestay expo will continue its previous concept of focusing on rural cultural tourism development and integrating the entire homestay industry chain. It aims to create a large-scale, industrialized, and international high-end professional exhibition in China.

At the same time, it will continue to advocate for individualization, originality, cultural creativity, customization, uniqueness, intelligence, environmental protection, and ecological aspects as the primary conditions for exhibiting products. It adheres to the social value principle of “creating a new way of life” and the business value goal of “establishing a new industry exhibition platform.” Through comprehensive efforts in homestay resources, planning and design, construction materials, consumables, and daily necessities, it will provide a one-stop purchasing service for the homestay industry. It will assist in the development of the homestay industry, empower the business format, support the integration of the three industries in China’s beautiful rural construction, and provide empowerment for the industry.

Exquisite ceremony, sincere invitation!

We look forward to welcoming China’s top homestay resources, physical establishments, supporting products, enterprises, practitioners, and related experts and scholars to the Homestay and Rural Cultural Tourism Feast from November 27th to 29th, 2023, at the Shanghai World Expo Exhibition & Convention Center.